Upcoming Brand New Concept - 3TC
At this unexpected 2017, it seem people around the world are looking for something brand new, fresh and giving you hope in this harsh reality world. 3TC, a talent Chinese Jacky Wong and his lovely wife Ann are slated to present their highly-anticipated collection for their retail brand--3TC, where they both worked for many years of fashion retail before launching their own line. Jacky Wong, graduated with distinctive academic record in the famous School of Design of The Hong Kong Polytechnic University and with excellent award in The Hong Kong Fashion Week uprising young fashion Designer with some fresh creativity that impressed the judges so much.
Since internet development keep changing the whole fashion world. The changes have wide-ranging effect on what consumers wear, what they buy, how they shop and where thy shop. The core value of the 3TC brand/IP is to “crossover” all the modern home-community life such as cafe,Yoga,jogging,riding,walking dogs or shooping in hypermarket /convenient store and provide ppl with the new choice of fashion,comfort and flexibility from home to living community, introduced by Jacky. By owning,enjoying 3TC and its offline “3TC & Friends offline Social Community”,we got not only chic,comfortable and easy apparels,but also opportunity to share learn life knowledge such as fashion and beauty,personal iP,new social content,yoga worshop etc from people who benifit us in different aspect of new city life*
Offline social workshop generate topics among people from different field of life and cross benifit each other~ slogan of offline social community :A Cup of Coffee for Infinity Possibility”
3TC: try out and explorer more for what you may never imagined~ concluded by both Jacky and Ann.
After all, from my overall view point, 3TC focus on starting everything from the basic need, from home to work, from work to leisure and to avoid unnecessary waste of natural resources. Their first apparel language is the overall casualization of fashion, which has most expressed itself as "athleisure", and evolving itself into lifestyle brands. My future focus will definite on this upraising Brand !