New Arrival --- New Balance
New Balance is a true American success story. Set up in 1906 by an English immigrant, William Riley, the company made specialised shoes and arch supports intended for a small but loyal group of shoppers. With just six full-period employees, New Balance rarely turned a profit for the first five decades of its everyday living. It was not until 1960 that the company reported meaning(a) sales increases. Not surprisingly, that had been the year they released his or her very first athletic shoe.
Continuing to churn out premium releases from its American-made collection, New Balance presents a new colorway of the iconic 998. The 998 was elegantly interpreted for the holiday season, echoing the brand’s American roots in the process. Forming a collage of grey suede and deep navy mesh, detailing and illuminating 3M paneling, the new colorway is subtly patriotic, yet internationally sensible. All of these colors rest atop New Balance’s ABZORB® sole, ensuring superior comfort for the wearer
